Founder and Creative Director, independent Scottish designer Danielle Rattray honed her experience in graphics, fashion design and branding, before building her reputation in international eyewear design. Danielle’s collections are known for their bold shapes, confident use of colour and always high material quality. Danielle’s trademark Romance-meets-Rock aesthetic is inspired by the many strong and independent friends, musicians, artists, colleagues and women Danielle knows. A graduate of the University of Dundee’s Duncan of Jordanstone College of Art and Design, Danielle was born, raised and remains based near her hometown in the North East of Scotland.